Squidoo Launches Squidwho People Search

by Kieran on September 17, 2007

squidwho.jpgZoominfo, Wink, Spock…here comes the latest entry into the people search field: Squidwho. Squidwho, brought to you by Squidoo, the semi-popular social search engine that pays people who become experts (and contribute) to a specific content area. Squidwho searches the typical destinations for relevant information on a person…Amazon, Flickr, Wikipedia, YouTube,etc.

Why. That is the only question I have. So called “people search engines” are popping up like crazy and filling search results with their incomplete listing. Great, you can scrape my info off of public directories like Linkedin. What value is that bringing besides the ability to drive traffic to your site? Do I really need to list an “about me” another site? Enough is enough. The social networking field is redefining itself as we speak. Unless your one of the big boys (Facebook, MySpace, Bebo, etc) you better start focusing on specific and targeted verticals.

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